7 Iterative Steps to Build the Right Features, Not to Just Ship Fast!

Building great products requires a deep understanding of user needs and continuous iteration on solutions. In her book ‘ Continuous Discovery Habits ’, Teresa Torres outlines a process that a product trio — comprising a Product Manager, Product Desig…

9 Hidden Psychological Triggers That Make Customers Say Yes

When developing a product or feature for users, one of our primary goals is to understand customer behavior. However, customers don’t always consciously know what they want or how they will use a product. In ‘ What Your Customer Wants and Can’t Tell Y…

10 Steps to Make Your Product "Obviously Awesome"

Positioning establishes how your product is perceived in the mind of the user. It sets your product apart, making it uniquely suited to meet the needs of your target customers. In Obviously Awesome , April Dunford takes a deep dive into the art and…

4 Strategies to Combat New Entrants & Secure Market Dominance

In the fast-changing world of digital platforms, becoming the dominant player in the market is difficult when new competitors keep popping up. Take Facebook, for instance. It used its strong network of users to become the leading social media platform…

4 Key Learnings from Thinking Fast and Slow by Daniel Kahneman

When you're behind the wheel and notice a traffic light turn red, what's your immediate reaction? You slam on the brakes, right? However, in a game of chess, it's a different story. You take your time to plan your next move strategically. …

4 Potential scenarios encountered while introducing innovation

In the realm of high technology, the frequent introduction of new innovative technologies is a common occurrence. This prompts established players in various industries to revise their strategies, while new entrants develop strategies aimed at supplan…

6 secret sauces of Amazon’s success

Amazon is one of the successful companies who redefined the world of retail, grew across the globe and has set high standards for operational excellence. The book " Working Backwards: Insights, Stories, and Secrets from Inside Amazon ", Co…

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